DIscover New Arrivals | Shop Now Best Sellers Restocked | Shop Now Sign up & receive $20 off your first purchase

  • Modal dialog for currency changer

  • Stores
  • Help
  • Celebrating The Seafolly Woman

    Celebrating The Seafolly Woman

    By Women, For Women. This International Women’s Day, we swapped our Seafolly HQ for a beachside picnic. At Seafolly, this day holds even more meaning for us. We’re not...

    Read More

  • SAGE SUMMER SALAD

    SAGE SUMMER SALAD

    SEAFOLLY RECIPE DIARIES To celebrate our latest summer hue, Sage, we’ve teamed up with Miranda Brady to bring you a sage inspired recipe for your next summer lunch.    I...

    Read More

  • The Ultimate Palm Cove Packing Guide

    The Ultimate Palm Cove Packing Guide

    What You Need In Your Beach Bag For The Perfect Day Out   Heading to Palm Cove for the ultimate beach day with friends? With crystal clear water, golden sands and swaying p...

    Read More

  • Introducing Tropical Escape

    Introducing Tropical Escape

    When it came to bringing our latest campaign, Tropical Escape to life, there was no better backdrop than the stunning Palm Cove; a coastal gem that epitomizes the dreamy vi...

    Read More

  • Your Sneak Peek

    Your Sneak Peek

    Drop 01, Coming Soon: Launch Times:  Bondi — February 4th 8am AEDT Waikiki — February 4th 8am HST Copacabana — February 4th 8am BRT Tulum — February 4th 8am EST Shop Whil...

    Read More

  • Seafolly x In The Roundhouse

    Seafolly x In The Roundhouse

    Serve Up Summer   Get ready to turn every picnic into a sun-soaked escape with Seafolly’s latest collab with In The Roundhouse! These beachy-chic plates are made for summ...

    Read More

  • Cup Confidence: Multi-Fit And DD Swim That’s Made for You

    Cup Confidence: Multi-Fit And DD Swim That’s Made for You

    When you’re working with DD cups (or beyond), finding that dream bikini can feel like searching for a hidden gem! But fear not, Seafolly’s got your back (and your front!) ...

    Read More

  • 24 Hours In Broome

    24 Hours In Broome

    Join us for 24 hours on location with Seafolly for our Summer Destination campaign shoot featuring Billie Jean Hamlet.   Shop the collection here. We acknowledge the Y...

    Read More

  • Introducing Destination Summer

    Introducing Destination Summer

    Embark on a journey of coastal wanderlust with Destination Summer capturing the mesmerising beauty of Broome’s untouched locations best travelled by 4wd.   Billie Jean gra...

    Read More